Who am I?
I was born and raised in Gothenburg, Sweden. My curiosity for people and new experiences brought me to London, to work and explore a new culture. But my passion for design lead me back to Sweden and Stockholm - where I am located today.
What I do
I am currently studying Industrial design in Stockholm. I love to combine technique and design in a way that makes it more real and meaningful. I am uniquely interested of the users experience, situation and needs - and believe that this is the way to the the right solutions.
What I Love
I love to create with a meaning. Doing products and concepts that makes a difference and helps in our everyday life. I believe in creating together through workshops and collaborations.
Industrial design - Bachelor of fine arts
Konstfack, University college of Arts, Crafts & Design
2014 - 2017
Engineer in design and product realisation
The Royal Institute of Technology
2007 - 2010
I have always had a interest for design but it was first when I started study Industrial design in high school, this interest became a passion. At the graduation of high school I was awarded a scholarship for my ambition and good grades. Five years later I started my studies at The Royal Institute of Technology in Stockholm, focusing on Design and Product development. I studied for two years and learned the basic knowledge of engineering, before I applied for Konstfack and got accepted. Currently I am studying Industrial Design at Konstfack, University of art and craft, in Stockholm.
At the beginning of the fall 2016 I did a four week internship at Nine, Stockholm. An opportunity to learn more about the design process and innovations. I was involved in different projects and did a lot of user studies, market research, visualisations with sketches and form studies in clay etc. The project ‘Semilla’ in collaboration with UNHCR was exhibited at the Stockholm Furniture Fair 2016. Semilla also took part in ‘What design can do’, a competition with UNHCR and IKEA Foundation, where it was among top 100 of over 1000 contributes.
Design a kitchen tool for a designated user to meet their needs and encourage their cooking.
Together with a probe-kit and tools created in a rapid prototyping session I tried to learn more about the designated user. From the result of this I created a mood board based on his lifestyle and material preferences. I found out that he is left handed, a sucker for good quality and wants more durable and hearty utensils.
With form and user-studies in clay, I explored different kind of kitchen utensils with a focus on finding a utensil that could be more precise and ergonomic.
The form resulted in a hearty peeler made for left-handers.
The blade is placed underneath the form to give a more precise peeling. At the point of the form there is a special shaped knife that makes it possible to remove unwanted parts of a root vegetable in an instant.
Create an aid for people who have troubles reading and understanding time. The product will be developed for Abilia, a company that develops and sells aid for people with various disabilities.
Cognition is about thoughts, feelings and willpower. Three concepts that empower the psyche.
It is about attention, awareness, learning memory, decision making and problem solving.
Imagine you have no sense of time and only have one hour remaining until you have to leave for an event with greater importance. Since you have no time perception, there is no simple method for you to know how much you can get done within this limited hour. This creates a problem which results in you doing nothing but waiting for the spare hour to finish.
Being able to plan your day is freedom, but for those who have difficulty understanding time, this freedom seems distant. Abilia wants to help everyone, regardless of disability, to have a greater independence and feel secure in their everyday life. Cognition is about thoughts, feelings and willpower – the three concepts that empower the psyche. It is about attention, awareness, learning, memory, decision making and problem solving.
VÅGA is a new and innovative way to measure time. There are time and activity blocks. These can be weighed on a scale to show what activity takes the most time. The longer activity, the heavier block.
The time blocks are available in four different designs that represent 15, 30, 45 and 60 minutes. Each time block has an assigned weight and colour, where the heaviest block corresponds to the longest time. All time blocks have the same dimensions to help the user keep focus on the weight difference.
The activity blocks are constructed with the same principle as the time blocks when it comes to weight. An activity that takes an hour has the same weight as a 60-minutes block. They have about the same size as the time blocks, but are designed to clearly represent the concerned activity. The activity blocks are a variety of ordinary chores, including washing, cleaning and cooking.
Two 30-minutes blocks weigh as much as a 60 -minutes block. To get a noticeable difference in the weight between the time blocks, it requires a high weight for the 60-minutes block. After numerous tests and comparisons, 900 grams represent 60 minutes.
You do not need to read, write or understand the clock to use and appreciate VÅGA. It is a simple and intuitive aid that besides measuring the time also helps to improve the sense of time by activating multiple senses.
A co-creation project designing the use of public space in relation to communal and social needs in Skärholmen.
Stakeholders: Mitt127, Grosvenor
The Skärholmen project aimed to use spaces of transit, not commonly thought of as a destination. One of these spaces was the parking area in the mall. A dark, cold and scary area where no one wanted to stay for an interview.
Through workshops and pin-up interviews it turned out that people in the mall either lives in Skärholmen or were only there to shop. This last group of people came to Skärholmen by car, did their shopping and then left without no idea of what Skärholmen really looks like. How could people be attracted in the garage to explore and interact with this area?
In collaboration with a classmate, a light show in the garage took part. An idea of using and harvesting the light from the cars, to make the area light up and feel more welcoming.
The test of the first prototype in different areas of the garage, gave that it would be even more interesting if the cars could interact with the objects all around the garage. Therefore it became two categories of object - when passing by and when parking. Both objects aims to activate the roof by shooting reflections from the headlights up into it.
When a car is passing a significant place in the garage, it creates a light show with walking reflections on the environment. By using both mirror and metal the reflected light has different colours to make the garage feel more warm and colourful. Depending on the headlight of the cars passing by, these objects creates a new way of seeing the parking area in the mall.
In front of parking spots are the other objects placed in between the lines of the cars. These objects also creates walking reflections when a car is arriving or leaving the spot.
These parking objects has especially been designed to project the headlight up on screens, similar a lamp-post, to collect the light and make people passing by notice it. But also to create a feeling of safety in the garage.
By using the light from the cars and reflect it on roof, walls and objects, the garage will light up and be better illuminated. Areas that has been dark and invisible will now be activated with the light show. The drivers are co-creators and can affect the light by deciding how they want to drive in the garage or how to use the headlights.
Create a shelter for a specific given area in the world.
Area: Bogotá, Colombia
Stakeholders: UNHCR and The Swedish Migration Board
Bogotá, Colombia has one of the largest internally displaced populations internationally. In flee of conflict, 5.7 million citizens have left their land over the span of 50 years. The displaced come from all over Colombia to this urban environment in search for a future while leaving their farm land behind. Due to time and money constraints, many are quickly building their homes out of found material. This leads to unstable construction of both its foundation and weather resistance.
In its first phase, our project aims to provide initial shelter to grant IDPs time to build their more permanent housing. Reflecting the importance of family, the shelter in this state accommodates a minimum of 5 persons while protecting them from the climate.
The pictures below shows a corner of the shelter in its first phase. The left picture is from the outside, the right one is from the inside with outdrawn lines for the whole shelter.
Upon construction completion, the shelter can then be dismantled into both urban farming and weather resistant roof materials. By focusing on empowering these farmers through their previous skill sets and interests, it gives them the opportunity to harvest food in their city life. But perhaps more importantly, it helps them integrate their past into their future.
Each part from the first phase is being dismantled to a new area of use in the second phase.
The yellow part that in the first phase was a wall, are now being dismantled to a water collector. The pink part that was a wall with pockets to put belongings in, are now being transformed into containers for farming. On each container there is a seed card to be placed inside it. The soil comes from the floor boards, the blue part. These floor boards are also to be put on the roof to make it more resistant.
Shortly, Semilla can be described in three stages. The construction phase, the first phase where the shelter is created, and the second phase - where the shelter is dismantled.
Choose an organic inspiration to be abstracted and converted into a physical model and later on into an individual given product. Focus will be on working directly in the material and learning to verbalize and analyze form.
The inspiration I chose was a pollen grain from an amaranth. I found it most interesting with the flowers and how they were assembled by many three-dimensional leafs. I chose to focus on only one of the leaves and develop its shape.
From this point I was given the product ‘up-right computer mouse’. After research of already existing products, I continued the form-study in clay. I aimed to keep the form of the pollen grain but apply necessary functions of a computer mouse.
The study in clay combined with ergonomic tests and semiotic made the final result of the up-right computer mouse.
The right button is placed on the side of the mouse. The left button goes along the spine and is also a touch screen made for scrolling.
Each part from the first phase is being dismantled to a new area of use in the second phase.
A co-creation project developing meeting places in Södertälje, Sweden.
Stakeholders: Södertälje Municipality, Telge Fastigheter, Telge Bostäder, Telge tillväxt, IOU design
Fornhöjden is part of a city called Södertälje, located close to Stockholm. It is a place that has faced social struggles during the last year. In co-operation with the municipality, schools and other stakeholders in the area, this project worked in co-creation with residents to establish new meeting places.
During meetings with the locals, we found out that there was a disturbing factor in the community. They talked about boys driving mopeds on the playgrounds, creating an unpleasant vibe and annoying people. However, this lead to an important question for us - where were all the girls? The group of girls in the ages of 13-19 were completely missing. Where were they? Where and how did they hang out?
A lot of advertising with posters and flyers made people in the area contact their sisters, daughters and nieces to help us meet girls. This lead to four workshops to find out what they liked, what they did, where they hung out and especially why they seemed so invisible. The two yellow circles are two places in Fornhöjden where the girls like to hang out.
It turned out that the girls were there, they just didn’t make that much of a noise as the boys. The girls often hung out in groups. Since they all live with their families, they usually meet outside to be able to hang out in private. They wanted a place marked ‘this is for girls’ that felt liked their own. Their meeting place should have room so they could be outside even if it rained. It had to have windows or at least one open side, mainly so they could look out and see who was out there, rather than that someone from the outside could see them.
The girls wanted different levels to sit on and place for a table in the middle. The inside couch should follow the form so they can sit in a circle, close but not too close as they pointed out, to chat and play cards. They wanted chairs hanging from the roof. The chairs should be able to turn if they wanted privacy, either from the inside or from the outside. These chairs should fit at least two people.
Some of the walls at their meeting place will be colourful, standing out in their environment to say ‘here we are!’. But also to give the constructions their own personalities, which makes it easier to identify them virtual like “I’m in the #tomato”.
The final design proposal is an octagon where only a part of it has walls. The walls are transparent so the girls can get sunlight but also get a view since they wanted to be able to look out and see who is coming, yet not feel disturbed.
A tool to use at home, that invites reflection and conversations on our feelings and mood.
Experiencing stress is a part of life. It is a state where imbalance occurs between resources and demands. A condition that is not dangerous but has helped us humans survive by activating the body at acute danger for millions of years.
Initially I did a research to find out what stress is, who are at risk and what methods there is to handle stress. I contacted psychologists, psychotherapist and researchers within stress, to find out their view on stress and to take part of statistics.
Based on this, a probe-kit was made with tools and methods to use at work and at home, both to use for themselves and together with others. Two women at risk, according to reports from the Swedish Social Insurance Fund, tested the kit for two weeks.
"My eldest came home one day and put one bead on his stack before disappearing into his room. When I saw the reflection of the day and that there was only one bead I could not help it, even though I was in the middle of cooking and stressing out to drive the kids to soccer practice. I went in and aksed how his day was. The answer I received was that he wanted to talk when the whole family was gathered that night. We all should hear why there was only on bead on my elders stack, because we all care about each other."
The tool "How do I feel" - a method to do with the ones who you live with, to reflect on your day individually and then talk about it – was noticed by both of the women's families and therefore chosen for further development.
After this, user tests and workshops were made with one of the women and her family, as well as with two new families that consisted of adult and children and also two adults.
The result was the design proposal Yoy – the barometer of emotions. A tool to use at home that invites reflection and conversations on our feelings and moods.
By reflecting on our day, we can use Yoy to show others how and what we feel. The design proposal strives to convey mood by placing beads on a stack. This visualizes – both to ourselves but also to family members - how we feel.
The beads also convey feelings in a way that the beads have different colors and tactility. Each stack where the beads are being placed, is unique to each family member.
To Yoy - the barometer of emotions there is also a lamp that portrays the family's feelings. Each arm around the lamp represents a member of the family. The beads on the arms are being placed depending on the mood. Thereby the lamp changes expression and gives an overview of the family's status.
To talk about our feelings and moods together creates a sense of unity and safety. We humans are strengthened mentally by speaking to someone we trust. Also, listening to others and sharing experiences strengthens the feeling of ‘we have each other.' In user studies, Yoy has started to create a deeper conversation about how each family member feels. It has made them pay more attention to each other and also dare to show feelings.